MicroLED pricing looks nothing like ordinary TV pricing. Some brands publish a real number on their website. Others require a phone call and a multi-day quote before you know what you're spending. This piece pulls current pricing directly from each manufacturer's site or its authorized resellers, so you can see what a MicroLED display actually costs before you start shopping.
We compared 7 manufacturers: AWALL, Sony, Samsung, LG, C SEED, ViewSonic, and Just Video Walls. For each one, we list the starting price, the size and pixel pitch that price applies to, peak brightness, published contrast, and how you actually buy it: online checkout, dealer quote, or something in between.
How MicroLED TV Pricing Compares Right Now
Here is how starting prices, specs, and purchase paths stack up across the category.
| Company | Starting Price | Size | Pixel Pitch | Peak Brightness | Native/Published Contrast | How You Buy |
|---|---|---|---|---|---|---|
| AWALL | $9,0001 | 76” | 1.2mm | 1,200 nits | 15,000:1 | Published online, instant checkout (new lower starting price published online soon) |
| Sony Crystal LED UNIFY | $49,5002 | 135" | 1.5mm | 800 nits | Not disclosed for this model | Reseller-listed price; pre-order, ships early 2027 |
| Samsung The Wall All-in-One | $70,0003 | 110" | 1.68mm | 1,600 nits | 24,000:1 | Published online (samsung.com) |
| LG MAGNIT | $299,9994 | 136" | 1.56mm | 2,000 nits | Not independently verified for this model | Authorized dealer quote |
| C SEED | $200,00010 | 137" | Custom | 4,000 nits | Not publicly disclosed | Bespoke consultation |
| ViewSonic All-in-One LED | Not publicly listed8 | 138" | Custom | 600 nits | 6,500:1 | Reseller quote, MAP-restricted |
| Just Video Walls | Not publicly disclosed6 | Custom | Custom | Not disclosed | Not disclosed | Dealer quote, fully custom |
MicroLED Prices by Use Case
Not every buyer is shopping for the same thing. Here is how pricing breaks down for three common use cases.
Home Theater
● AWALL C-Series: $9,000 (76", 1.2mm) to $64,259 (162", 0.9mm), including a 162", 1.2mm priced at $43,750
● Samsung The Wall All-in-One: $70,000 (110", 1.68mm)
● LG MAGNIT: $299,999 (136", 0.84mm)
All-in-One MicroLED and Direct-View LED
● AWALL Phoenix: $46,750 (135", 0.9mm, roll-in mobile, no mounting required)
● Sony Crystal LED UNIFY: $49,500 (135", 1.5mm, pre-order, ships early 2027)
● Samsung The Wall All-in-One: $70,000 (110", 1.68mm, factory pre-calibrated)
Ultra-Luxury and Extreme-Scale
● C SEED: $184,214 to $592,900 (foldable outdoor and indoor models)
● LG MAGNIT: $299,999 (136", 1.56mm)
● AWALL C-Series: $64,250 (162", 0.9mm), AWALL's preconfigured options scale up to 271"
Company Snapshots
AWALL
Boca Raton, FL-based, founded in 2024. Sells Chip-on-Board MicroLED direct to consumers online and through a dealer network, the only brand in this comparison with published pricing across a full size range.1 AWALL won InfoComm 2025, 2026 and CEDIA Expo 2025 Best of Show awards.9
Sony Crystal LED (UNIFY)
Tokyo-based, founded in 1946; Sony's Crystal LED line dates to 2012. The UNIFY all-in-one targets boardrooms and corporate spaces, with a one-hour, two-person install as its main selling point.2
Samsung The Wall (All-in-One)
Seoul-based, founded in 1969. The Wall All-in-One is factory pre-calibrated, cutting install time compared to Samsung's cabinet-based modular walls. Unlike Samsung's dealer-quoted modular MicroLED line, the All-in-One series is published directly on samsung.com, starting at $70,0003.
LG MAGNIT
Seoul-based, founded in 1958. MAGNIT is LG's premium residential and commercial MicroLED line, sold through an authorized dealer network requiring a business account.4
C SEED
Vienna, Austria-based, founded in 2009. C SEED builds foldable, motorized outdoor and indoor MicroLED displays positioned as luxury design objects, sold through direct, bespoke consultation.5 The 137" N1 starts at $200,00010.
ViewSonic All-in-One LED
Brea, CA-based, founded in 1987. This line targets education and corporate signage rather than residential theater, with published specs but MAP-restricted pricing available only on request.8
Just Video Walls
Ft. Lauderdale, FL-based, founded in 2022 by former integrators. JVW sells exclusively through certified dealers, with no published specs or pricing anywhere, every system is custom-quoted per project.6
The Bottom Line
If price transparency matters to you, that alone narrows the field fast. AWALL is the only brand here with real, published pricing across its full lineup. Everyone else requires a call, a reseller quote, or a bespoke consultation before you know what you're actually spending.
See current MicroLED TV pricing and sizes at awall.com .
References
1. AWALL. "CoB MicroLED Display, C Series." awall.com.
2. Sony Electronics. "Crystal LED UNIFY." pro.sony.
3. Samsung. "The Wall All-in-One, 110" 2K." samsung.com.
4. LG. "136" MAGNIT MicroLED Display, LAAA015." solutions.lg.com.
6. Just Video Walls. justvideowalls.com.
8. ViewSonic. "LDM136-151, 136" All-in-One Direct View LED Display." viewsonic.com.
9. AVNation. "Display Technology Highlights from InfoComm 2025." Residential Systems. "Best of Show Awards at CEDIA Expo 2025 Winners."
10. Inverse. "This 137-Inch TV Has One Wild Trick: It Folds in Four Places." inverse.com.
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